Pasture For Life

The Pasture Fed Livestock Association (PFLA) promotes the unique quality of produce raised exclusively on pasture, and the wider environmental and animal welfare benefits that pastured livestock systems represent. The idea for the PFLA arose in 2009, when a small group of British farmers decided to join together to extol the wide-ranging benefits of producing meat from animals fed exclusively on pasture. Since then, the Association has developed, on a very limited budget, into an active, credible organisation that successfully champions the virtues of grass-based farming and meat production.

Run as a Community Interest Company (CIC) since 2011, the membership includes farmers, butchers, retailers and consumers – all with a passion to increase the supply and market for pastured meat.

Contact: 0333 772 9853 / info@pastureforlife.org